Sales transformation consulting · AI products

AI-empowered sales transformation for B2B organizations.

LongArena helps sales organizations war-game strategy, strengthen sales management systems, and lift sales leadership effectiveness — through two purpose-built AI platforms and hands-on consulting.

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Products

Two platforms. One closed loop from rehearsal to results.

Teams rehearse strategy in SalesNail’s zero-risk arena, then execute on real pipeline in SalesTouch. Gaps exposed in the field loop back into targeted training.

SalesNail simulation workspace in English: teams play sales strategy cards such as Discover Customer Business Problems and Present the Proposed Solution

Sales strategy simulation

Rehearse the deal before you’re in it.

SalesNail turns your real industry, customer organizations, stakeholders, and opportunities into an AI-customized team selling simulation. Much corporate training teaches swimming without a pool — SalesNail builds the pool.

Scenarios generated by AI from your actual business, not a generic library
Team-based, competitive, and measurable — delivered by a certified trainer network
Free English trial: play Chapter 1 of The Second Curve with no sign-up

Visit sn.longarena.ai

SalesTouch workspace: the Max AI assistant handling customers and opportunities alongside collaboration channels

Sales enablement system

Execute the win in the field.

SalesTouch is the agent-native sales execution platform for live selling. Reps simply speak — the Max AI assistant takes over analysis, forms, and documents across customers, opportunities, and field work.

Customers and opportunities, product knowledge, manager recovery, and org governance in one auditable loop
Mobile field notes and on-the-go execution for frontline teams
On the web, on Windows via the Microsoft Store, and as a WorkBuddy connector

Visit touch.long-arena.com

Available in English and Chinese — the site follows your browser language.

Approach

Consulting that ships systems, not slide decks.

Every engagement runs on the same loop — diagnose the system, rehearse the strategy, enable the field, and let evidence compound.

Diagnose

Audit the sales management system: pipeline discipline, customer decision chains, and leadership operating rhythms.
Simulate

War-game strategy in SalesNail against realistic customer organizations — choices and trade-offs surface before real deals are at stake.
Enable

Embed what works into daily execution with SalesTouch — the Max AI assistant carries analysis, forms, and follow-through.
Improve

Field evidence loops back into targeted simulation. Sales leadership effectiveness stops being an annual event and becomes a system.

A facilitator leading a diverse sales team through a LongArena simulation workshop

Technology & AI

An enterprise AI foundation, not a demo.

Both products are built on LongArena’s shared enterprise AI foundation — so capability, integration, and governance come standard.

AI-customized content

Scenarios, stakeholder dialogue, and training material generated from each client’s real industry and pipeline — not from generic libraries.

Agent-native architecture

AI assistants that do the work, not just chat: analysis, documentation, and follow-through inside the sales workflow.

Open integration

Managed MCP endpoints and WorkBuddy connectors let enterprise AI assistants drive SalesNail and SalesTouch workflows directly.

Governed by design

Data permissions, AI audit trails, confirm-before-act controls, and safe invocation boundaries — built in, auditable, and reviewable.

Where teams use LongArena

Practice where lecture-only training falls short.

A company-wide sales kickoff ballroom where teams play a SalesNail tournament

Annual sales kickoff

A company-wide simulation tournament replaces passive speeches — the new strategy gets its first all-hands practice the same day.

Manufacturer and channel partner teams planning key accounts together at a partner summit

Partner & dealer summits

Manufacturers and channel partners rehearse winning key accounts together — joint plans shift from rebates to concrete actions.

Sales, pre-sales, delivery, and product staff coordinating on one customer decision network

Cross-functional team selling

Sales, pre-sales, delivery, and product coordinate under asymmetric information — front-back office alignment becomes visible.

A veteran sales coach guiding junior account managers through a high-difficulty scenario

Veteran–junior ramp

Veterans coach juniors through high-difficulty scenarios — mistakes surface in-game, not in front of customers.

Trusted by teams at

Training & delivery partners

About LongArena

A consultancy and an AI product company — deliberately both.

LongArena is a team of sales practitioners, AI engineers, and learning designers based in Shanghai and working remote-first. We build the platforms we consult with, so every recommendation survives contact with real pipeline — and every product feature is shaped by real engagements.

Talk to a partner about your sales system.

Strategy reviews, simulation pilots, and enablement rollouts — start with a conversation.

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